Advertise with Noobie

Media Kit for NOOBIE.COM

AUGUST – 2014

For more information, please contact:
Patric Welch
advertising@noobie.com
(317) 865-2100

Our office hours are Monday-Friday, 8:00 AM – 4:00 PM ET. You can generally expect a response within 24 hours.

Overview of NOOBIE.COM

Patric Welch founded Noobie, Inc. in 2006 to help others effectively choose and use technologies to enhance their work and lives. The catchy company name earned Welch the name of Mr. Noobie®, but, in reality, Welch is an experienced and professional techie. Unlike most techies, Welch evaluates emerging technologies from a noobie’s perspective and provides technology education for all skill levels in a friendly, non-threatening way. Whether you want to get the most out of the latest gadget or learn new ways to make technology work for you, Noobie can help. Noobie offers reliable and objective information in safe and understanding environments.

Audience & Demographics

NOOBIE.COM has seen traffic grow considerably since its launch in 2006. Visitors to NOOBIE.COM are highly targeted, and arrive mainly via browser bookmarks, targeted search engine queries, social media interactions, and highly relevant inbound links. In short, our website is uniquely positioned to offer an audience that is receptive to your advertising message.

Audience Metrics

The following information describes the size and scale of NOOBIE.COM’s audience.

Avg. Monthly Uniques Avg. Monthly Pageviews Avg. Pageviews Per Visit
8,544 11,255 1.19

The numbers above are averages based on data collected between June 1, 2014 – August 31, 2014 using Google Analytics.

Social Media Metrics

Here is a breakdown of NOOBIE.COM’s presence on major social media platforms.

Twitter (@mrnoobie) Facebook Page YouTube Subscribers
20,600 5,303 96

The numbers above were recorded on August 31, 2014.

Demographics

Here is a breakdown of the demographics of NOOBIE.COM’s audience.

Demographics: Age

Demographics: Gender

Rates & Opportunities

NOOBIE.COM offers numerous advertising opportunities for advertisers to reach this valuable, targeted audience.

Website Banner Advertising

Noobie offers two advertising banner placements on its website. The first is a premium placement 300 x 250 banner ad at the top of the right sidebar. The second is a 300 x 600 ad in the middle of the right sidebar. Ad rates are flat rates based on the number of consecutive months you run your ad.

Ads may be purchased as part of a rotation (up to 4 ads) or exclusively (your ad is shown 100% of the time).

WEBSITE BANNERS RATES:

Ad Type (Ads in Rotation) CPM Views Discount Total
Right Sidebar 300x250 Top Placement #1 (Max 4) $4.75 1,000 N/A $4.75
  $4.513 10,000 (-5%) $45.13
  $4.275 25,000 (-10%) $106.88
 
Right Sidebar 300x250 Top Placement #2 (Max 4) $4.40 1,000 N/A $4.40
  $4.18 10,000 (-5%) $41.80
  $3.96 25,000 (-10%) $99.00
 
Right Sidebar 300x600 Middle Placement (Max 4) $2.50 1,000 N/A $2.50
  $2.375 10,000 (-5%) $23.75
  $2.25 25,000 (-10%) $56.25
 
Right Sidebar 300x250 Bottom Placement (Max 4) $1.20 1,000 N/A $1.20
  $1.14 10,000 (-5%) $11.40
  $1.08 25,000 (-10%) $27.00

Avg. Pageviews are based on data collected between June 1, 2014 – August 31, 2014 using Google Analytics.

WEBSITE BANNERS SAMPLE:

Advertising home page


Email Advertising

Noobie offers two advertising email placements in its weekly email broadcast. Ad rates are flat rates based on the number of consecutive weeks you run your ad.

EMAIL RATES:

Ad Type # Weeks Rate (Discount) Avg. Opens CPM Total
Premium 468x60 4 $5.00 645 $7.75 $20.00
Premium 468x60 13 $4.75 (5%) 645 $7.36 $61.75
Premium 468x60 26 $4.50 (10%) 645 $6.98 $117.00
Premium 468x60 52 $4.25 (15%) 645 $6.59 $221.00
 
Standard 300x250 4 $3.00 645 $4.65 $12.00
Standard 300x250 13 $2.85 (5%) 645 $4.42 $37.05
Standard 300x250 26 $2.70 (10%) 645 $4.19 $70.20
Standard 300x250 52 $2.55 (15%) 645 $3.95 $132.60

Avg. Opens are based on open rate of all email broadcasts sent between June 1, 2014 – August 31, 2014.
EMAIL SAMPLE (TOP):

Advertising email top

EMAIL SAMPLE (BOTTOM):
Advertising email bottom right


T-Shirts!

Send Mr. Noobie® a t-shirt and he will wear it in his next video (assuming it is appropriate which is at the sole discretion of Mr. Noobie®). Heck, if it’s a really good t-shirt, Mr. Noobie® might continue to wear it around town after his video shoot! T-shirts will not be returned. For shipping address and sizing information please contact: Patric Welch at advertising@noobie.com or (317) 865-2100.

Action Total
Send Mr. Noobie® a t-shirt to wear in his next video FREE!
Have Mr. Noobie® call attention to your t-shirt in his video with a 15-second shout out $15.00


Are you ready to start advertising with Noobie?

For more information or to place your advertising order, please contact: Patric Welch at advertising@noobie.com or (317) 865-2100. Our office hours are Monday-Friday, 8:00 AM – 4:00 PM ET. You can generally expect a response within 24 hours.

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