Here’s what I say to Redbox’s price increase
If you haven't heard, Redbox will be raising their prices on DVD rentals from $1.00 to $1.20. The Blu-ray and game rental prices will remain unchanged. The price increase is effective October 31, 2011.
You want to know what I think about the price increase? Well, all of the following two word sentences pretty much sum it up for me.
Big deal. Yippy skippy. Who cares?
Sure, on paper, it's a 20% price increase but c'mon people! 20 extra cents for a DVD rental?!? Back in the days of Blockbuster, movie rentals were $3.99/night. Amazon Instant Video rentals are $3.99. DIRECTV CINEMA movies are $4.99 for standard definition and $5.99 for high definition. Even if I keep a Redbox movie for 3 nights, I come out ahead.
And for all of you nay-sayers that are comparing Redbox's price increase to Netflix's recent (and disastrous) price increase, I say phooey to you as well. Netflix raised the subscription price 60% for people wanting to keep both the one DVD at a time an the streaming service resulting in a nearly $6/month increase. If I rent 5 movies per month with Redbox, I've spent an extra $1.00. Whoopee.
Let me just state for the record that if Redbox raised their prices to $3/night, I would still use their service. It's about convenience for me. I order online or on my smart phone, I drive a couple of blocks down the road to pickup the movie. When I'm done watching the movie, I drop it off at whatever Redbox location I want.
Absolutely a steal, even at $1.20/night.



3 comments for this blog post so far...
November 01, 2011 at 6:14 am
CJ Marsicano
Sure, Redbox is a good deal… If you like nothing having nothing but current mainstream hits to choose from. I’ve stayed with Netflix because of the wider selection of titles. You get what you pay for.
November 01, 2011 at 7:56 am
Patric Welch
CJ, great point. I have two kids so I don’t get to see mainstream movies that often. So to me, there is always something I want to see at Redbox. But if you see a lot of movies in the theaters when they are released then Redbox’s selection would definitely feel limited.
November 01, 2011 at 10:10 am
CJ Marsicano
Patric, I don’t bother with most mainstream movies to begin with because most of them are uninteresting or asinine shit, so even at Redbox’s prices they’s be a waste of good money.
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